‘Sex Toy MP’: prognosis poor.

MP Mark Garnier has been making headlines here in the UK — he’s under investigation into whether he broke ministerial rules after he admitted asking his secretary to buy sex toys.

We’d run a quick Narrative Analysis™ to see how he’s faring. Not well, as it turns out. … Read More

Uber Credit Card: Seeing past my own bubble

On a personal note I can’t say I was thrilled by an Uber credit card …. a company knee-deep in many serious and systemic issues, now moving into financial services didn’t sit that well ….. at least to me. … Read More

“Xi Jinping Thought”: An Expectant World

A quick Narrative Analysis of “Xi Jinping Thought” globally across English speaking markets reveals a world dominated by expectation. Under the surface there are concerns ….. (cynicism & despair) but that won’t stop the planet positively engaging with this new framework of Chinese policy.
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Five Rules For Effective Queries

Google and its ilk rank by authority. Our platform — earth.ai — ranks by engagement, the driver of behaviour. Therefore, although you can use the same queries as you use in Search Engines, you may find that the tips here … Read More